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Author Topic: Are we in the wrong job?  (Read 1319 times)

Offline Oldboy

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Are we in the wrong job?
« on: July 23, 2015, 12:16:45 AM »
The BBC hired one of the world’s most expensive photographers to take portraits of its staff - even as bosses were complaining to MPs that it could not face any more cuts.
Rankin, who charges upwards of £20,000 a day, was booked for a photo-shoot with Yalda Hakim, a presenter on BBC World News, as part of a marketing campaign designed to boost the BBC brand overseas.   :o



Offline Graham

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Re: Are we in the wrong job?
« Reply #1 on: July 23, 2015, 07:10:29 AM »
  They really don't help themselves do they!   :uglystupid2:
Build a man a fire and he'll be warm for a day.
Set a man on fire and he'll be warm for the rest of his life. 

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Offline jinky

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Re: Are we in the wrong job?
« Reply #2 on: July 23, 2015, 08:14:06 AM »
They should have called me and I`d have knocked 10% off that daily rate and brought my own sandwiches for lunch  ;)

Offline Reinardina

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Re: Are we in the wrong job?
« Reply #3 on: July 23, 2015, 08:48:09 AM »
Right job, just a lack of PR skills.
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Offline StephenBatey

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Re: Are we in the wrong job?
« Reply #4 on: July 23, 2015, 09:08:04 AM »
I'm sure that the BBC are perfectly correct. This sort of thing is absolutely essential to the BBC's very existence. They are there to market their brand and adequately service their staff. Production of TV programs (or even ones for the wireless) isn't their main raison d'etre, it comes in at number three behind their web site designed and intended to be the first port of call of anyone wanting to see the news.

If cuts are made, the first to go will be the minority interest programs ("minority" carrying its usual meaning of "not lowest common denominator mass market").

 

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